This website is now archived. To find out what BERG did next, go to

Post #6412

Week 351

351 is a Harshad number, sum of five consecutive primes and also the designation of an extremely-loud V8 engine by Ford from the 1960s.

Here’s what’s revving at BERG this week, as recounted around our big red table on Tuesday morning…

Simon as per usual is running all our projects in the studio and also making sure Little Printer and BERG Cloud gets delivered on time. This week we’re finishing up a few client projects, so he’s helping wrap them up and deliver them to their respective homes. He’s also working on documentation for Little Printer, and helping with our ongoing sales process.

Timo’s working with Oran O’Reilly on editing some films for Chaco, and planning some Uinta filming with me. He’s also been doing some design research with Nick that hopefully we can show very soon. He’s the lead on one of the new client projects coming into the studio, codenamed ‘Silverton’, so he’s starting some research on that.

Andy’s working hard on Little Printer – paying particularly attention to assembly, diagnostics, testing samples, and certification. He’s also been investigating manufacturing options for Ojito – an invention of ours that we may revisit shortly.

Alice’s week is full of Little Printer dev work and Guardian Cryptic Crossword wrangling at lunchtime around our big red table, with our visiting cryptic expert, Phil Wright.

Nick’s working on Little Printer hardware and software with Phil and James Darling – and as I mentioned doing a spot of design research and filming with Timo.

James is helping NL with all of the LP work to get us to the next milestone, which is a list on a whiteboard with words on it I am not clever enough to understand. Luckily for me, James, Nick, Phil and Alice are more than clever enough.

Joe’s working pretty much full-time on the final presentation for Uinta’s Kletting project, making storyboards and images with Alex to communicate new service concepts.

The graphic style of the deliverable that they’ve come up with is lovely – halfway between storyboards, comic books, system diagrams and arresting montages of images that communicate some quite complex things really clearly.

Alex has been heads down on Kletting final deliverable work with Joe, teaching at the LCC for a day today, finalising our online shop designs for BERG Cloud, packaging design for Little Printer and starting to do some really brilliant product graphic experiments for the BERG Cloud ‘Bridge’ unit.

Denise has been supporting Joe and Alex as the creative director on the Kletting work, applying her service-design expertise to Little Printer stuff. In her non-copious spare time thinking about some iPad experiments with typography and doing a little bit of character design for an animated sequence Timo and myself are planning for a Uinta film.

MW’s been really pushing on our sales process to make sure it’s bringing in the right sort of work for the studio and in tandem with that thinking about project planning for the different shapes of new projects that are coming in, which will stretch us in new and interesting ways we hope. He’s also dealing with our finances along with Helen, and getting used to using a Windows Mobile phone after years of iOS…

Helen’s deep into spreadsheets, running the studio, replying to people getting in touch with us with various requests and helping MW with the finances.

I’ve been helping with the finishing stages of our current projects for Uinta, all of which I’m pleased as punch with – and concentrating on sales with MW to line up what we’re doing for clients through the spring and into summer.

AOB: I’m pleased to report the lights in the loo work, there’s a good deal on Innocent veg pots at the local supermarket which have pretty much dominated lunch for 50% of the studio, and we had a cracking return for BERG Drinks last night at The Reliance, where much amber fluid was drunk and Yahtzee was played by our friends from MakieLab.

We had a visit from our friend Einar of Voy, and we’re expecting some students from his university AHO in Oslo later this afternoon.

^ Daff Photo by BERG Alumni Paul Mison

Other than that – Happy St. Davids Day, and happy week 351!

One Comment or Trackback

  • 1. Dan said on 2 March 2012...

    Kletting? Is that the first time we’ve heard that code name?

Leave a Comment

Popular Tags