This website is now archived. To find out what BERG did next, go to www.bergcloud.com.

From Pixels to Plastic

Previous slide Slide 17 of 36 Next slide

What other colours are there on the palette that we can use in taking this experiential approach?

To find some, what we can do is find times in the real world where we make a big song and dance out of the experience, aswell as the end-point of some event or whatever. We can find times we care and talk about the journey, the process, the experience… and once we find those times, we can extract the colour of experience.

And hopefully we can use our palette to inspire products, physically and on the screen.

Now I’ve been doing this for the last few months, and actually in the last public talk I did I talked about part of this palette. I talked about ideas like thresholds, friendship and tidying up. [This talk was The Hills Are Alive with the Sound of Interaction Design.]

But I’m going to be talking about two other parts of the palette today, and those are:

  • Autonomous things
  • Lost luggage

And just to show that the experiential process works, I’m going to give you a product idea or two from each.

Previous slide Slide 17 of 36 Next slide

March 25, 2007

This presentation is on Generation C and why to work with physical products, and is called From Pixels to Plastic. It was originally delivered in March 2007 at ETech 2007.