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Products Are People Too

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Image from my collection of Victoria & Albert Museum photographs


Now what?

Instead of a definition, what I’m going to pick out a few things I’ve noticed from watching people, and apply them to products and see what happens. I don’t have any kind of system here, I just want to demonstrate that people-watching can be inspirational.

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June 25, 2007

This presentation puts forward an approach to product design which emphasises experience and stories, and is called Products Are People Too. It was originally delivered in June 2007 as the closing keynote to reboot 9.0.